Investment comparison

Rojales, Alicante
vs Orihuela, Alicante.

Side-by-side comparison of 40 new-build properties across both towns.

Overall Winner
Orihuela, Alicante
Average investment score 61/100 vs 42/100
MetricRojales, AlicanteOrihuela, Alicante
Listings2515
Avg Price€644,153€760,953
Avg Gross Yield5%6.5%
Avg Discount5.6%13.8%
Avg Score42/10061/100
This week in the ledger

None of the 40 tracked new-build listings in Rojales, Alicante and Orihuela, Alicante changed asking price in the past 7 days, per the AVENA observation ledger, 4 October 2026.

Which is repricing faster right now — Rojales, Alicante or Orihuela, Alicante?

Neither. AVENA's nightly observation recorded no asking-price changes in either town over the past 7 days — a flat week is a measured result, recorded 4 October 2026.

Are new builds selling in Rojales, Alicante and Orihuela, Alicante?

In the past 30 days, 2 tracked listings left the market in Rojales, Alicante and 0 in Orihuela, Alicante. AVENA records the final asking price each listing held when it disappeared — an absorption record listing portals do not keep.

Source: AVENA observation ledger · every tracked listing recorded nightly · updated 4 October 2026

Analysis

When comparing Rojales, Alicante and Orihuela, Alicante as property investment destinations on Spain's coast, several key differences emerge. Rojales, Alicante is the more affordable option, with average new-build prices approximately €116,800 lower. This price advantage can make a significant difference for investors working within a fixed budget or seeking higher leverage.

In terms of rental income, Orihuela, Alicante edges ahead with an average gross yield of 6.5%, while Rojales, Alicante sits at 5%. The yield gap reflects differences in purchase prices relative to achievable rental rates in each area.

Overall, Orihuela, Alicante takes the lead with an average investment score of 61/100, factoring in value, yield potential, location quality, developer track record, and market positioning. That said, both towns have compelling listings — the best strategy is to shortlist properties in each location and compare them on a deal-by-deal basis. Market conditions shift, and today’s underdog can become tomorrow’s hotspot.

Explore Each Town

Data last updated: 4 October 2026