Fuengirola, Málaga
vs Rojales, Alicante.
Side-by-side comparison of 125 new-build properties across both towns.
| Metric | Fuengirola, Málaga | Rojales, Alicante |
|---|---|---|
| Listings | 101 | 24 |
| Avg Price | €892,729 | €625,201 |
| Avg Gross Yield | 2% | 5% |
| Avg Discount | 8.2% | 5.1% |
| Avg Score | 49/100 | 42/100 |
None of the 125 tracked new-build listings in Fuengirola, Málaga and Rojales, Alicante changed asking price in the past 7 days, per the AVENA observation ledger, 4 November 2026.
Which is repricing faster right now — Fuengirola, Málaga or Rojales, Alicante?
Neither. AVENA's nightly observation recorded no asking-price changes in either town over the past 7 days — a flat week is a measured result, recorded 4 November 2026.
Are new builds selling in Fuengirola, Málaga and Rojales, Alicante?
In the past 30 days, 4 tracked listings left the market in Fuengirola, Málaga and 1 in Rojales, Alicante. AVENA records the final asking price each listing held when it disappeared — an absorption record listing portals do not keep.
Source: AVENA observation ledger · every tracked listing recorded nightly · updated 4 November 2026
When comparing Fuengirola, Málaga and Rojales, Alicante as property investment destinations on Spain's coast, several key differences emerge. Rojales, Alicante is the more affordable option, with average new-build prices approximately €267,528 lower. This price advantage can make a significant difference for investors working within a fixed budget or seeking higher leverage.
In terms of rental income, Rojales, Alicante edges ahead with an average gross yield of 5%, while Fuengirola, Málaga sits at 2%. The yield gap reflects differences in purchase prices relative to achievable rental rates in each area.
Overall, Fuengirola, Málaga takes the lead with an average investment score of 49/100, factoring in value, yield potential, location quality, developer track record, and market positioning. That said, both towns have compelling listings — the best strategy is to shortlist properties in each location and compare them on a deal-by-deal basis. Market conditions shift, and today’s underdog can become tomorrow’s hotspot.
Data last updated: 4 November 2026