Rojales, Alicante
vs San Javier, Murcia.
Side-by-side comparison of 43 new-build properties across both towns.
| Metric | Rojales, Alicante | San Javier, Murcia |
|---|---|---|
| Listings | 26 | 17 |
| Avg Price | €634,898 | €483,588 |
| Avg Gross Yield | 5.1% | 4.1% |
| Avg Discount | 3.7% | 11.3% |
| Avg Score | 42/100 | 49/100 |
When comparing Rojales, Alicante and San Javier, Murcia as property investment destinations on Spain's coast, several key differences emerge. San Javier, Murcia is the more affordable option, with average new-build prices approximately €151,310 lower. This price advantage can make a significant difference for investors working within a fixed budget or seeking higher leverage.
In terms of rental income, Rojales, Alicante edges ahead with an average gross yield of 5.1%, while San Javier, Murcia sits at 4.1%. The yield gap reflects differences in purchase prices relative to achievable rental rates in each area.
Overall, San Javier, Murcia takes the lead with an average investment score of 49/100, factoring in value, yield potential, location quality, developer track record, and market positioning. That said, both towns have compelling listings — the best strategy is to shortlist properties in each location and compare them on a deal-by-deal basis. Market conditions shift, and today’s underdog can become tomorrow’s hotspot.
Data last updated: 6 August 2026